Brief
Home of Chefs, is a catering company based in Durban. I wanted to incorporate the different cultures and lifestyle of the City into my design. The diamond shapes represent the sun rising from the ocean, it also speaks to the traditional motifs used in Zulu and Indian artifacts.
Logo design
The logo is made of two overlapping chefs knifes, which creates a negative space in between. I used the negative space to create a silhouette of a wine glass.
I also made a black and white logo, for use on hard surface branding, like knives and plates. This also gives the company options to use at different times.